Phoneware Community Connect

The communication platform
built for home builders.

One platform for voice, texting, AI, and CRM integration, built for the way sales communities actually run. Replace your phone provider, your call tracking, and your texting tool with one vendor, one bill, and a buyer record with nothing missing from it.

Phoenix based · Phoneware Edge, our own platform · Serving businesses since 1982

The problem

Four questions most builders cannot answer.

If any of these hit close to home, you have a communication problem, and it is costing you deals today.

1

How many buyer calls did your communities miss last week?

2

When a self-tour buyer leaves without speaking to anyone, what happens next?

3

Which of your agents is consistently losing the call?

4

If a buyer calls one of your communities right now, who actually answers?

Community Connect answers every one of those questions,
and automates the fix for what you find.

6:40 PM

The model closed at six. The buyer is still shopping.

A self guided tour ended twenty minutes ago. Nobody spoke to them, nobody took their number, and the next community on their list is eight minutes down the road.

The platform

Built for every role in your organization.

From the sales agent answering the phone to the VP looking across a portfolio of communities, every capability maps to a specific outcome.

LiveRoster, dynamic agent routing

Each community has a routing calendar. When a buyer calls, the call routes to the agent assigned to that location today, wherever they are. Changes take effect immediately, with no IT involvement.

Every call reaches the right person, not whoever was there last month.

Texting on every community number

Two way SMS and MMS from the community number, in a shared inbox any assigned agent can answer. Conversations stay with the community when agents rotate, and floor plans and price sheets go out over MMS.

Buyer conversations belong to the community, not to whoever happened to answer.

AI texting agent

Upload your floor plans, pricing, incentives, and FAQs. An AI agent trained on that community's data answers buyer text questions around the clock, and hands off to a live agent the moment the conversation gets complex.

Buyers get real answers at 10pm on a Sunday. Agents get a qualified lead in the morning.

Negative sentiment alert

AI reads every call transcript as it completes. When a conversation goes negative, a frustrated buyer or an objection nobody handled, the sales manager gets an SMS with the caller’s number and the phrases that flagged it.

The manager calls back within minutes, before the deal goes cold.

Auto call scoring

After each call, AI scores the transcript against your sales rubric. Did the agent ask for the appointment? Mention the current incentive? Handle the pricing objection? Scores post to the CRM record on their own.

Managers see coaching opportunities without listening to individual calls.

Self-tour follow-up automation

When a buyer finishes a self guided tour, an SMS sequence fires from the community number: an introduction straight away, a follow up the next day, and an optional AI voice agent outreach at 72 hours.

Self-tour buyers hear from a human before they drive to a competitor.

AI voice agent and appointment booking

After-hours calls are answered by an AI community representative. It qualifies the buyer, checks the LiveRoster calendar, and books an on-site appointment with the agent who will actually be there.

No buyer lands in dead voicemail. Every inquiry is captured and qualified.

Leadership digest

A scheduled daily or weekly summary sends call volume, answer rate, missed call count, sentiment distribution, and every flagged call to leadership by email and SMS. No dashboard login required.

Portfolio-level visibility without asking leadership to monitor a tool.

Branded callingComing

When an agent calls a buyer back, the community name shows on the caller ID, not an unknown number and not the agent's personal cell.

Buyers answer the callback because they recognize who is calling.

LiveRoster runs on the same calendar routing engine as Calendar Call Routing. Texting is Phoneware business texting on the community number, and the voice agents are the Edge AI voice agents. Community Connect is those pieces configured for a sales community and sold as one thing.

CRM integration

Both sides of the conversation reach the CRM on their own.

Recordings, transcripts, sentiment, and call scores flow in from voice. The full text thread flows in from messaging. Every touchpoint lands on one buyer record, with no manual entry and no gap when an agent changes device or moves communities.

Lasso Salesforce HubSpot
7:00 AM Monday

The digest is already in the VP's inbox.

Call volume, answer rate, missed calls, sentiment, and every flagged conversation from the weekend, across every community. Nobody logged into anything to produce it.

The switch

Three vendors. One bill. Better outcomes.

Most builders we talk to pay separately for voice, for call tracking, and for texting. Community Connect replaces all three with one platform built for the way a sales office works.

What you are likely paying for today
  • RingCentral or Dialpad for voice, with nothing in it built for a sales community
  • CallRail for call tracking, built for marketing rather than sales operations
  • A separate texting tool, disconnected from everything the calls know
  • No calendar-based routing, so calls go wherever the last change sent them
  • Three support teams that do not talk to each other when something breaks
3 vendors · 3 invoices · fragmented data
Packages

Start where you are. Scale when you are ready.

Both packages are priced per community number per month. No per seat licensing, and no fees that show up later.

Core

Community Connect Core

For builders who want the routing and follow-up problem solved now.

  • LiveRoster dynamic agent routing
  • Call recording and transcription
  • Missed call auto-response by SMS
  • Negative sentiment alert to the manager
  • Texting on every community number
  • Voicemail transcription to email
Pro

Community Connect Pro

Full lifecycle coverage, from the first call through close, with AI intelligence and CRM integration throughout.

  • Everything in Core
  • AI call scoring against your sales rubric
  • Self-tour follow-up automation
  • AI voice agent, after hours and appointment booking
  • AI texting agent with knowledge base upload
  • CRM integration bridge for voice and text: Lasso, Salesforce, HubSpot
  • Leadership digest, daily or weekly
  • Branded callingComing

Opening a community this quarter? The phones for a new model home sales office or construction trailer are their own order, and we take those on a new site request.